Independence Day, Lobby Edition

During the pandemic, many dance studios closed their lobbies and found alternative ways to successfully execute administrative tasks and serve their populations. This shift was a positive change for our dance studio locations. By repurposing our former lobbies, we now have more productive workspaces that serve a variety of functions. If you’re considering doing the same, […]
Five Reasons Why I’m Opting Out of the “Done Club”

The Done Club. Around May or June, if you’re in the dance industry, this phrase starts popping up on social media with the frequency of 2014’s Ice Bucket Challenge. But, for us, it happens like clockwork, every single year. “Made it to the Done Club!” “Meet the newest member of the Done Club!” The “Done […]
Resurrecting Your Recital, Part II: Reviving the Excitement!

Recitals are back, baby! While you may be bubbling with excitement for show days, others may need a reminder about WHY this is an exciting time. Here are five ways to build the hype within your community, so everyone can share in the fun and celebration! 1) Make It Educational and Informative. How can you […]
A State of Grace: Balancing the New Normal

As we all finish our show seasons, we might have allowed ourselves a second of celebration before the reality of the challenges ahead fully set in. While we are closing the chapter of the people that stood by us and cheered us on throughout an entire season of the pandemic, we are now facing the […]
Ring in that Summer Cha-Ching: Ways to Keep the Revenue Rolling During the “Off Season”

The #1 way to generate revenue for your dance studio is to keep as much of your revenue in-house as possible. While summertime is typically known as the “low-revenue season,” it doesn’t have to be that way. With a little strategy and planning, you can reap the rewards of an excellent summer session that […]
How to Not Get Holi-Dazed: Avoiding Burnout and Maintaining Your Momentum for 2021

It’s the most wonderful time of the year? If you feel like you’re crawling into 2021, you aren’t alone. Crisis leadership is exhausting, and we haven’t had a break since March. With holidays feeling unusual amidst an escalating pandemic, the heaviness may continue to weigh on you during this festive season. Now is the time […]
‘Tis the Season to Rock Additional Revenue

Whew, what a year it has been! As we cruise into the home stretch of 2020 (cheers!), now is the time to think about safe and seasonal ways to focus on your community and generate some additional revenue for your dance studio biz. CUSTOM PARTIES & PLAYDATES This is a great menu item to consider […]
5 Ways to Build a Strong Studio Culture

Attend any type of business event or seminar and you’ll probably hear the word “culture” quite a bit! So what does it mean exactly, and how, exactly, do we build a strong studio culture? By definition, corporate culture is a collection of values that the organization believes in and follows. They are the values that […]
Dance Recital Day for the Studio Owner: What Should my Day Look Like?

Have you ever gotten to the day of recital and been surprised by something you know you could have prevented, if only you had prepared ahead of time? Yep, me too. I’ve been in those shoes before and boy do they hurt! With time and experience though, I’ve learned better tactics for planning out my […]
Dance Studio Owners: 5 Ways to Find a Mentor

Dance studio owners know that running a studio is a rewarding and joyous experience; there’s truly no other life like it! From the moment you open your doors, your mission is to make an impact on the world through dance. But even with the greatest of missions, there will still be times when things get […]
Should I Step Back From Teaching to Focus on Studio Business?

Should I step back from teaching to focus on studio business? There are only 2 questions you need to answer to make this decision. I meet a lot of studio owners in my travels, and there seems to be one thing that unites us—we all have a similar backstory. Somewhere along the way in life […]
Dance Studio for Sale: If You Want to Sell Your Studio, What Will Buyers Ask You?

Over the years, I have bought a couple of businesses and I recently even looked into buying a national franchise and negotiated for close to a month before I decided not to buy. But it wasn’t until last year, when I decided to offer my dance studio for sale, that I realized how many questions […]
Health and Safety in a Dance Studio: Handling Flu Season

Your studio can quickly become a breeding ground for sickness if you don’t take the necessary measures to combat germs and bacteria.
Add a Little Magic with Dance Studio Mascots

Last year, we decided to adopt a “Studio Mascot” for our studio and competitive team. Since we were attending Nationals in New Orleans, we selected a fun-looking alligator, named her Louise, and dressed her in dance-like attire (yes, we actually went shopping for a stuffed alligator). We introduced Louise to the studio with the following […]
The Power of Performance for Young Dancers

I often hear the debate of what age is acceptable for a child to begin performing. I firmly believe that the earlier young dancers can start performing, the more comfortable, self-confident, and present they will become as performers and artists. At my studio, I am completely comfortable putting a 3-year old student onstage for the annual […]